Tribute
Package Design
Tribute Equine Nutrition leverages world class technology to provide premium quality horse feed the the most discerning horse owners. They first came to Truly Creative in 2017 to refresh their packaging with a more contemporary feel with a focus on race performance. In 2022 they returned to optimize their logo and evolve their packaging to reach a wider audience.
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The new layout maintains the strong brand equities created in 2017, while incorporating a warmer, more wholesome feel and a more prominent logo. The centered layout and product photography improves shopability and creates a flexible packaging system that can clearly and consistency extend across the entire Tribute product line.
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