Happy 1st Day of Spring! 🌷 As Robin Williams said "Spring is nature`s way of saying, `Let`s party!`". Here`s to flowers blooming, birds singing, and the uplifting feel of new beginnings. ...

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The full before-and-after of our Jovial einkorn flour redesign. Fun fact: einkorn was the first seed planted by the first farmers 12,000 years ago during the Neolithic Revolution. ...

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Which one is the Einkorn Flour?

Trick question—they both are but the one on the right is our redesign for Jovial`s Whole Wheat Einkorn Flour! We spotted the old and new packaging on the shelf together and were pleased to see how much better the new design communicates at retail. The primary goal in this redesign was to make it obvious that this is Einkorn, not your typical flour. The second goal was to convey the advantages of this easy-to-digest ancient grain. Helping consumers see and choose the right products should always be top of mind for food brands. You can find out more about Einkorn @jovialfoods

#trulycreative #packageredesign #packagedesign #cpg

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We recently spent a ❤️-warming afternoon crafting Valentine`s Day cards for our Petaluma senior citizens. Every year, the @petalumapeopleservicescenter invites the community to create original, handmade cards to be delivered to our 5,000+ local seniors. The only instructions were to make them cheerful, brightly-colored, and with a nice message. It was fun to see the wide variety of ideas and styles our team came up with. Stepping away from the computer and getting knee-deep in paints, pens, scissors, and glue is really beneficial for creativity and is especially fulfilling when you know it adds up to a lot of smiles for the seniors in our community. We enjoyed every minute of it!

#petalumapeopleservicescenter #happyvalentinesday #valentines #trulycreative #trulycreativedesign #handmade #trulycommunity

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We wish you a wonderful holiday season filled with joy and happiness.🎄☃️ A big Thank You to all of our clients for another amazing year filled with opportunities to push our creativity in new directions. We look forward to singing in the New Year and sharing the design inspirations it brings with it.❄️ Cheers!🥂


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Picking a Pantone color doesn’t scare us 👻 Happy Halloween from Truly Creative! ...

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Please help us welcome the latest addition to our Truly family, senior designer Jasmine Gerber. Jasmine’s passion for branding and package design began at the Academy of Art where she earned a BA in Graphic Design, and led to the start of her career at the legendary Primo Angeli agency in San Francisco. In the years since then Jasmine worked independently for a variety of CPG brands including Mary’s Gone Crackers and Three Twins Ice Cream. From her experience developing startups into nationwide brands, Jasmine personally knows what it takes at every phase of brand growth and embraces it. Outside of work Jasmine loves sailing and is endlessly inspired by fine art and fashion.

Three things that might surprise you about Jasmine…
🇦🇹 She was born in Austria
⛵️ She lived on a sailboat for 2 years
🧆 She makes an awesome falafel from scratch

Join us in welcoming Jasmine and say hello in the comments below!

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