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Lee Kum Kee

Package Design

From tangy citrus to spicy peppers, Lee Kum Kee’s marinades have your grilling and dipping needs covered. We designed these labels to carry forth Lee Kum Kee’s brand heritage and equities while appealing to a modern audience of adventurous foodies. The textures and typography convey an immediate barbecue feel while the bold colors pack a powerful punch on shelf.